KING OF PRUSSIA, PA – The Valley Forge Tourism & Convention Board is excited to announce a partnership with the iSEPTA Perks Program!
In an effort to bring more visitors to Montgomery County, “iSEPTA Montco” is a follow-up to the iSEPTA Philly” initiative to encourage people to patron select Montco businesses offering perks to SEPTA riders who show their SEPTA keycards.
With 49 SEPTA stations, more than any other county in the Philadelphia suburbs – Bucks, Chester, and Delaware – Montgomery County is second only to Philadelphia in SEPTA ridership share. In fact, 28% of SEPTA riders disembarked in Montgomery County in 2015, which translates to more than 5.8 million people.
The goal of the partnership is to raise awareness about all of the great businesses throughout Montco. The VFTCB has an all-time record number of member businesses in its organization at 543, a 14% increase over last year’s 476 members.
Some of the deals SEPTA riders can expect to see from Montgomery County include free small popcorn at Act II Playhouse in Ambler and discounts on entry and ziplining at Elmwood Zoo in Norristown.
The campaign, which kicks off Friday, October 20, will be visible on the SEPTA and VFTCB websites, iSEPTAMontco.com, social media, and billboards. The VFTCB’s brand-new mascot, Monty the Fox, and SEPTA’s mascot, Paws, will be seen throughout the region as part of that marketing.
Montgomery County’s part in the program is expected to grow, so SEPTA keycard holders and Montco businesses can follow the VFTCB and SEPTA on social media for more updates and upcoming promotional days.
The Valley Forge Tourism & Convention Board (VFTCB) is a nonprofit, membership-based sales and marketing organization that actively promotes Valley Forge and Montgomery County, PA as a convention site and leisure visitor destination by encouraging patronage of its 500+ member hotels, restaurants, attractions, and services. The award-winning website links visitors, meeting planners, tour operators, and residents, to a diverse portfolio of brands focused on reasons to visit the region. The website also hosts The Montco Explorer, a nationally-recognized blog.